Partner to leaders of creative businesses.
At his company Def Co Consulting, Rob DeFlorio helps agencies, brands and organizations face change by creating the environment they need to thrive.
Services.
To serve as an outsourced partner to businesses. By building a trusted relationship that allows for transparency and collaboration, Rob helps leaders and their teams perform at their best.
Leaders
Help leaders and their organizations perform at their best.
Change Navigation and Career Advisory
Provide perspective and wisdom to a leader’s professional journey and development in the face of change, based on years of experience working alongside senior staff in marketing, operations and creative industries.
Teams
Help teams operate at their best.
Operational Health
Motivate leaders and internal teams to take ownership of their role in the company’s success by creating a cohesive, well-oiled machine that builds trust within the organization.
Creative Excellence
Bring creativity to the forefront by giving it the respect it deserves, helping teams feel the benefit of a strategic and creative partnership as an integral role to business growth.
Culture Infusion
Enhance the internal culture by streamlining processes, and unlocking the energy and spirit necessary for performance and differentiation.
Clients
Help agencies show up at their best.
Vision Setting
Bring clarity to competing objectives and complicated work streams through simple and strategic vision setting. As agencies and consultancies grow, layers build unnecessarily and focus can be lost to diminishing returns. This requires prioritization of key growth opportunities and efficient profit streams
Agency Branding
Help organizations tell their story by highlighting the strengths and successes worthy of client and talent attention.